Cynthia “Cynt” Marshall

President & CEO,

Dallas Mavericks

Confidence comes from hard work and dedication, but also understanding the importance of sisterhood, which is why supporting Dress for Success is crucial for women’s career development and community.

When Cynt was hired as the CEO of the Dallas Mavericks in March 2018, her vision was for the organization to become the NBA standard for inclusion and diversity. Cynt brought transparency, trust, and her values-based leadership style that evolved the company culture in her first 100 days.

Before joining the Mavs, Cynt founded Marshalling Resources, a consulting firm specializing in leadership, diversity & inclusion, culture transformation, and overall optimization of people resources.

Cynt’s notoriety began many years ago as a young officer at AT&T, and it grew exponentially when she served as senior vice president – Human Resources & chief diversity officer at AT&T.  Cynt led the team that created a world-class diversity and inclusion culture, and she also spearheaded the work that for the first time placed AT&T on Fortune’s 100 Best Companies to Work For list in 2017. Before those roles, Cynt served as president – AT&T North Carolina, where she became the first African American chair of the North Carolina State Chamber of Commerce.

Cynt is the recipient of several honors and awards, including the 2022 Dallas Holocaust and Human Rights Museum Hope for Humanity award. In 2021, Forbes named Cynt one of the world’s 15 most inspiring female leaders.

A graduate of the University of California-Berkeley with degrees in Business Administration and Human Resources Management, Cynt is also the recipient of four honorary doctorate degrees. She serves on four corporate boards and on several nonprofit boards, including Dallas CASA, where Cynt is the chair of the board. She has an unwavering commitment to permanence and stability for children.

Cynt’s first book, You’ve Been Chosen, was released in September 2022. Cynt and her husband, Kenneth Marshall, have four adult children and live in the Dallas area.

Cynthia “Cynt” Marshall